Marketing Blog

The right place to learn how to grow your business exponentially with the right strategies and tools.

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Men repairing HVAC unit on roof

HVAC Advertising that Gets Results

If you’re in the HVAC business, every day of the year is pretty busy for your company. The heat of summer, cold of winter, and everything that happens in between means you spend most of your time with customers.

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Couple online shopping on their laptop at home

Should I be offering discounts to my customers?

It’s no secret that everyone loves a good deal. Whether or not that means scoring a discount at the mall, or during an online shopping spree, there is something highly satisfying about seeing your total savings at the bottom of a receipt.

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Being Data Driven Pt. 2: Essential Paid Ads Metrics

Mary: I want to add that if you aren't tracking your conversions, you're flying blind with your ads. I've seen a lot of people that have no conversions set up, so they're just kind of throwing things out there and hoping it does well and they can't tell me you know, what their ads are actually doing for them. 

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How to Determine Your Google Ads Budget?

Google AdWords is a powerful marketing tool for anyone looking to expand the reach of their business, but getting started can be daunting. There’s a big learning curve for beginners, but careful planning and research is key. 

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