Marketing Blog

If you’re in the HVAC business, every day of the year is pretty busy for your company. The heat of summer, cold of winter, and everything that happens in between means you spend most of your time with customers.

If you’re in the home service industry, chances are you’re pretty passionate about helping homeowners. Guess what - so are we!

Whether you’re a small business owner trying to navigate your first start-up or a seasoned CEO, it’s no secret that an eCommerce website is one of your best lead generation tools. After all, your website is designed to market, promote, and ultimately, sell your products or services online.

At Nu, we are pretty passionate about Google My Business - so much so, we’ve even made a webinar all about it! We love learning, and sharing, all the different aspects of GMB services. From Google My Business to the Google Guarantee, there is so much you can do to optimize your account.

As a business owner, you’ve probably realized that consumers don’t shop the way they used to. Truthfully, everything about the way we market, sell, and consume has evolved tremendously over the last several years.

One of the most rewarding parts of the holiday season is finding worthy causes to support. There are various ways you can support charity, whether it’s volunteering at local nonprofit organizations, donating resources to food banks, or fundraising for national organizations such as St. Jude’s or the American Cancer Society.